Swachh Bharat Abhiyan: At the core of India’s rich history and diverse culture lies an aspiration embraced by both its government and people: to transform India into a cleaner, healthier, and more beautiful nation. This vision took root with Swachh Bharat Abhiyan launched October 2, 2014 to commemorate Mahatma Gandhi’s vision of “Clear India.” Now approaching its ninth anniversary celebrations, let us examine its journey, objectives, and impact!
Swachh Bharat Abhiyan
Swachh Bharat Abhiyan (or Clean India Mission, Drive or Campaign) has become one of the most lauded initiatives in Indian history since Prime Minister Narendra Modi launched it on October 2, 2014. To honor Mahatma Gandhi and create a cleaner India. At first, this campaign spanned across towns, rural, and urban regions alike with the purpose of creating an orderly and healthy environment throughout India.
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The Clean India Mission, more widely known by its acronym Swachh Bharat Abhiyan, is an initiative initiated by India’s Prime Minister on Mahatma Gandhi’s birthday to fulfill his wish of having a “Clear India.” This campaign has inspired individuals everywhere to strive towards cleanliness while Indian residents, students and many prominent figures enthusiastically participate in it with excitement and delight.
The Swachh Bharat Abhiyan seeks to increase public awareness about the value of cleanliness. Furthermore, this initiative hopes to eradicate open defecation practices while providing basic sanitation facilities like toilets and solid/liquid waste management systems – essential components of clean communities across India. Eventually the initiative intends to cover around 441 towns/cities throughout its reach in order to promote cleaner streets/highways/towns and infrastructures across its reach.
The Swachh Bharat Abhiyan did not spring to life overnight. Instead, its goal is to improve individual and community behavior through encouraging everyone to assume greater responsibility for cleaning up India.
When did Swachh Bharat Abhiyan launch?
On a historic October 2, 2014, Prime Minister Narendra Modi of India launched the Swachh Bharat Abhiyan at Rajghat in New Delhi formally and ceremoniously. Not simply an undertaking of government projects; rather it represented an movement, an homage to Mahatma Gandhi as Father of Nation and pioneer of democracy in India. With three million government employees and students across India participating, its goal was to complete its mission before Gandhi’s 150th birth anniversary of October 2, 2019.
Swachh Bharat Abhiyan
Swachh Bharat Abhiyan’s main aim is to foster cleanliness and sanitation across India, by eliminating open defecation practices, providing basic sanitation facilities such as toilets, solid-liquid waste disposal systems, clean drinking water systems as well as raising public awareness on hygiene matters.
Initiatives taken under the Swachh Bharat Campaign
To reach its objectives, the Indian government has undertaken various initiatives. These include:
1. Financial Assistance and Incentives: Individuals, organizations and states actively participating in this program receive financial support and incentives in return.
2. Infrastructure Improvement: Swachh Bharat Abhiyan aims to cover about 4041 statutory towns and cities, ensuring cleaner streets, roads, and communities. Millions of toilets have been built, especially in rural areas, to combat open defecation.
3. Community Toilets: In areas with limited individual household toilets, community toilets have been constructed. Public restrooms have also been set up at crucial locations.
4. Public Participation: The campaign heavily relies on public participation, with citizens, schools, NGOs, and corporations actively engaging in cleanliness drives and awareness campaigns.
5. Celebrity Endorsements: Remarkable figures such as Salman Khan, Priyanka Chopra and Sachin Tendulkar have come onboard as National Brand Ambassadors of Swachh Bharat Mission to support it.
5 Quotes on Swachh Bharat Abhiyan
1. Our responsibility as citizens to keep India clean goes far beyond just cleaning our personal spaces – Swachh Bharat Abhiyan reminds us that making India cleaner together will remain part of its legacy for future generations.”
2. “When we embark upon the quest for a Swachh Bharat, not only are we uncovering garbage but also opportunities for positive change that lie hidden.”
3. “A cleaner India doesn’t only mean cleaning its streets; it means breaking down barriers that limit progress and prosperity.”
4. “Swachh Bharat Abhiyan reminds us that small acts of cleanliness can add up to huge leaps forward in national development.”
5. “A nation’s true wealth lies not in its riches but rather in maintaining clean streets and healthy citizens – that’s where Swachh Bharat Abhiyan comes into play!”
Benefits of the Swachh Bharat Mission
Since its conception, Swachh Bharat Abhiyan has had profoundly beneficial ramifications on various aspects of Indian society:
1. Tourism and Economy: This campaign has drawn tourists from across the world, expanding the tourism sector while opening employment doors.
2. Healthcare: Improved sanitation has led to better health outcomes, reducing mortality rates and healthcare expenses.
3. Swachh Bharat Cess: A 0.5% tax on services has been introduced to fund the cleanliness campaign.
4. Rural Success: Over 10 crore home toilets have been built, and millions of communities have been designated as Open Defecation Free (ODF).
Looking back over the journey of Swachh Bharat Abhiyan, it becomes obvious that cleanliness goes beyond keeping streets and surroundings free from litter; rather, its goal should be creating a healthier and more prosperous society. Mahatma Gandhi inspired this movement which has instilled within every Indian citizen an inherent responsibility to contribute toward making India cleaner.
As our campaign approaches its ninth anniversary, let us remember Mahatma Gandhi’s words about cleanliness as not being an act but an integral part of daily living: “Cleanliness should become part of everyday living”. So let us together foster this habit and work toward fulfilling the dream of creating an Swachh Bharat Abhiyan/ Swasth Bharat Abhiyan that promotes Cleanliness/ Health for India – making way for an improved tomorrow for our beloved nation!